​TRA Marketplace

TRA Marketplace is the Texas Restaurant Association's annual restaurant and foodservice show. The largest of its kind in the Southwest, it is backed by TRA’s 80 years of industry leadership, and is as bold, unique and packed with opportunity as the Lone Star state itself.

Now in its 80th year, the TRA Marketplace dazzles visitors with stunning and interactive displays, state of the science products and equipment, cutting edge technology and the very latest news, trends and advice from dynamic industry leaders. Thousands of restaurateurs, chefs, and industry executives attend over the two-day period and over 500 exhibitors participate, showcasing everything from artisan food products and craft beverages to linens, mobile technology, security, kitchen equipment, supplies and much more.

Part trade show and part conference, the TRA Marketplace motivates and inspires everyone – from first time restauranteurs to industry veterans. Engaging seminars and interactive panels are offered by industry thought-leaders on trending topics and specialty pavilions offer an exciting, diverse and valuable glimpse into the latest products and services that the market has to offer.

Many nationwide consumer and industry trends have their roots right here in the Texas market. The TRA Marketplace provides attendees a chance to meet face to face with industry leaders, discover innovative products and practical tools, make valuable connections and discover relevant information not to be found anyplace else in the country. 

Texas remains one of the hottest growth markets for the restaurant industry as a whole, with sales projected to be $52.4 billion by the end of 2016. With over 42,500 eating and drinking establishments in the state, every $1 million spent in Texas restaurants generates an additional 26.3 jobs.

Discover TRA Marketplace -- where this diverse and dynamic industry comes together to meet, learn from and collaborate with people who can help restaurateurs run a better business.

2018 - a return to San Antonio

TRA Marketplace is at the Henry B. Gonzalez Convention Center in San Antonio, Texas in 2018 for the first time in more than 38 years. Located in the heart of downtown San Antonio, HBGCC is recently renovated and is the perfect spot for our reinvigorated TRA Marketplace in 2018. The $325 million expansion marks the largest capital improvement project in the City of San Antonio’s history and increases the footprint to 1.6 million square feet.

July 15-16, 2018
Henry B Gonzalez Convention Center
900 E Market Street
San Antonio, TX 78205 

Today’s festivities were celebrated with the unveiling of “Liquid Crystal,” a public art installation by artist Jason Bruges that is located in the center’s expansive new lobby atrium. Its 3,510 LCD interactive panels create a digital fountain effect where the flow depends upon the amount of people and activity filling the atrium. It is one of three new art installations in the center, showcasing San Antonio’s diverse arts scene.

The Henry B. González Convention Center, originally built in 1968 when San Antonio hosted the World’s Fair, has welcomed numerous additions and renovations throughout the years.

The project provided a clear opportunity to further secure the convention center’s position as a top destination for conferences and events, while challenging the convention center design team to find a creative way to integrate the convention center into the surrounding downtown area and Hemisfair Park.

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